ISSN: 2667-6125

Field: Management and Economics

Type: Peer - Reviewed Journal

Publishing Period: Quarterly

Cover

Editorial Board and Contents

Full Issue

Published: 2025-03-25

Article

Socio-Cultural Effects of Tourism on Local People: Antalya Example

Hande Tokdaş, Yüksel Öztürk

1-13

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Sports Sponsorship in Brand Advertisement: A Single-factor Between-subjects Experimental Design

Ha Thuc Nhi Nguyen, Merel Walraven, Thi Thu Huong Nguyen

14-31

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Improving Business Perfomance Based on Marketing Technology 5.0 And Dynamic Capability Through E-Commerce Strategy (Case Of West Java Sme Businesses)

Nurul Hermina, Adjeng Mariana Febrianti, Maman Suratman

32-46

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Analysis of the Influence of Company Internal Factors on PBV and Their Impact on Stock Prices

Ayke Nuraliati, Bahtiar Usman, Henny Setyo Lestari, Tanty Sondari, Ahmad Johan

47-59

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Macroeconomic Influences on Exchange Rates, NSE Nifty, and Gold: Evaluating Linear and Quantile Regression Models

Nagendra Marisetty

60-79

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Share of Tourism Investments in Fixed Capital Investments: Türkiye during the Planned Development Period

Müjdat Ertürk

80-93

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The Contribution of Marketing Strategy and Capability on Financial Performance: A Study of the Medical Equipment Sector in Vietnam

Quan Nguyen VAN, Lam Dao DINH

94-104

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Strategic Experiential Marketing: A Conceptual and Module-Oriented Analysis

Selma KALYONCUOĞLU BABA

105-116

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The Impact of Using Break-Even-Point within the Enterprises: Evidence from Vietnam

Toni TRAN

117-134

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The Intersection of Nature and Comfortable Camping: Glamping Tourism and Culinary Experience

Zeynep YAMAÇ ERDOĞAN

135-146

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Competitive Advantages of PT Temas Line Jakarta: A Case Study

Sutikno KHUSUMO, Abdulah RAKHMAN

147-160

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Analysis of The Current Situation of Building Healthy Labor Relations in Non-State Construction Enterprises in Vientiane Capital, Laos

Hit NOLAUNG

161-169

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